Programmatic marketing summit

About: One of Europe's top marketing events will bring its B2B Marketing Expo to California in 2022, expected to offer over 200 sessions, industry awards, and keynotes from top speakers from the American Marketing Association, EMRG, and others. The Gathering Marketing Summit — #TheGatheringSummit. When: April 20-22, 2022.Founded in 2011, Croud provides services that include SEO, PPC, content, programmatic, paid social and analytics for some of the world's leading brands, across… Croud is a global digital marketing agency, powered by the best talent, custom-built tech and the world's first crowd-sourced network of digital experts.the summit brings together hundreds of senior leaders from top agencies and brands virtually for a candid discussion on where they're investing across platforms and the tools they're using to do it more efficiently.join our session, "demand more from ott in 2021" taking place on november 17th at 1:00 pm et, to hear from jordan linville, regional …thinkLA Programmatic Summit 2014 Seph Zdarko of Quantcast Presentation Slides. ... I'm sure all of you are familiar with the basic marketing funnel Consumers move down the funnel through A, C, P & P to the eventual measured conversion event You can simplify this funnel even further by separating it into two phases, ...DoubleVerify at Digiday Programmatic Marketing Summit. Nov 17, 2020. Webinar. Powering Performance with Contextual Targeting . ... In this session, DV's SVP of Programmatic Sales, Steve Mougis, will host a fireside chat with Initiative's Blake Laufer, Manager of Digital Partnerships, to discuss how advances in contextual targeting have ...Merkle is excited to be attending the Digiday Programmatic Marketing Summit LIVE on June 10-12. Senior leaders from top agencies and brands will come together online for a candid discussion on where they're investing across platforms and the tools they're using to do it more efficiently. To find out how Merkle can support your programmatic and ...Programmatic SEO can be extremely helpful because you're creating one page type with common building blocks of copy that can be reused for different pages, which allows you to quickly scale your content production. In this session, you'll learn about what programmatic SEO is and how you can start using it in your organization.Oct 07, 2021 · Programmatic Pioneers Summit Asia 2022 Blog Adapting to new consumer behaviour with Jonathan Wan, Director of Customer Experience, Data Analytics and Marketing at Japan Airlines 11/26/2021 Digital Summit In-Person Events are Back in 2022! Denver June 27-28. Portland July 12-13. Atlanta July 19-20. Washington August 3-4. New York City August 9-10. Minneapolis August 18-19.Programmatic Pioneers Summit 2022. TBD. Day One - Data and Transparency: World-Class Data and Seeing Completely into the Programmatic Value Chain ... Programmatic advertising has emerged as a type of marketing that can soon dominate many brands' advertising spend - largely because this ever-expanding form of technology puts marketers in ...Welcome to Digiday's Programmatic Marketing Summit! Upon arrival, head to the Digiday registration table to check-in and receive resources on the days ahead. 2:30 p.m. PST Opening Remarks...Programmatic Pioneers Summit is the leading European event for marketers who want to transform their programmatic strategies. Whether in-house or outsourced, PPS brings together the entire ecosystem: the Brands, Agencies, Publishers and Tech companies who are challenging convention and shaping the future of programmatic marketing.the summit brings together hundreds of senior leaders from top agencies and brands virtually for a candid discussion on where they're investing across platforms and the tools they're using to do it more efficiently.join our session, "demand more from ott in 2021" taking place on november 17th at 1:00 pm et, to hear from jordan linville, regional …Melissa has been with Dell Technologies for 12 years and spent the last 4 in AdTech. She is currently a Global Digital Marketing Consultant, working on programmatic and digital audience/data strategy. With her unique background in sales, e-commerce and digital advertising she is passionate about creating a connected end-to-end customer journey.Programmatic marketing: Debunking the hottest buzzword and recognizing its limitations During the first week of November, 20,000 technology and marketing professionals descended upon Dublin, Ireland for the Summit - a conference that has quickly become the largest of its kind in Europe. Pilot was there to capture notes, impressions and ideas from this year's speakers, which included Bono ...The threats, pressures, and opportunities presented to our industry go beyond anything we've experienced before and it's time we step up to the occasion: TRANSCEND. IAB Tech Lab Summit is THE industry event designed for industry experts from the digital advertising industry. Join us for this event to skip the commercial narratives and blue sky … ContinuedJoin 25 solution focused sessions led by 55 senior programmatic media experts and gain practical insights that address your biggest priorities and help you future-proof your programmatic strategy. Get Tickets Key Agenda Themes Cookieless Future FIRST PARTY DATA IDENTITY CONTEXTUAL TARGETING MEASUREMENT PERFORMANCE & ROI CTV & VIDEOMinority Report Podcast · Ep 94 - Digiday Programmatic Marketing Summit: The State of DEI in Advertising & Marketing. The unfortunate events of the past 12 months have catapulted DEI conversations to the forefront within organizations. While the conversations are great, we still have a long way to go in terms of implementing real action.Economic and Regional Development Legislation and Regulatory ComplianceDigiMarCon Southeast Asia discount code: MKT100 to save $100. Sep 15-16. DigiMarCon Asia Pacific. Digital. online. $147. DigiMarCon Asia Pacific discount code: MKT100 to save $100. Nov 15-16. Global Digital Marketing Summit 2022.Oct 07, 2021 · Programmatic Pioneers Summit Asia 2022 Blog Adapting to new consumer behaviour with Jonathan Wan, Director of Customer Experience, Data Analytics and Marketing at Japan Airlines 11/26/2021 DoubleVerify at Digiday Programmatic Marketing Summit. Nov 17, 2020. Webinar. Powering Performance with Contextual Targeting . ... In this session, DV's SVP of Programmatic Sales, Steve Mougis, will host a fireside chat with Initiative's Blake Laufer, Manager of Digital Partnerships, to discuss how advances in contextual targeting have ...Because of the advanced technology of Genius Monkey's programmatic marketing, the world of advertising has become a whole new ballgame! You, the advertiser, no longer have to put the word out, hoping that the right person sees or hears it. Thanks to our advanced tracking methods, we know when someone is searching for an item.Programmatic Manager (NBCU) Essence, part of GroupM, is a global data and measurement-driven media agency whose mission is to make advertising more valuable to the world. Clients include Google, Flipkart, NBCUniversal, L'Oreal and the Financial Times. The agency is more than 1,800 people strong, manages $4B in annualized media spend and deploys ...Because of the advanced technology of Genius Monkey's programmatic marketing, the world of advertising has become a whole new ballgame! You, the advertiser, no longer have to put the word out, hoping that the right person sees or hears it. Thanks to our advanced tracking methods, we know when someone is searching for an item.'People get too cute with the KPIs': Overheard at the Digiday Programmatic Marketing Summit. Digiday - Ronan Shields • 1h. Programmatic marketers are contending with plenty of challenges, and they gathered in Palm Springs, Calif, to discuss them at the Digiday … Read more on digiday.com ...Programmatic ads CPM is usually believed to cost somewhere between $0.50 and $2. Certainly, programmatic CPM is far cheaper than other platforms, such as social media networks where CPM can go as high as an average $6-$7. In fact, the cost of programmatic advertising depends on multiple factors and parameters.Posted: July 23, 2021. Full-Time. As a Channel Sales Director at Zeta Global, you will be responsible for selling the global supply across our publisher partners and operated and owned properties (Ex: Disqus). You are a data-centric, results oriented individual with deep knowledge of the programmatic marketing companies and technologies.e4m Programmatic Summit aims to create an interactive platform for brands, advertisers, content marketers and martech agencies to throw light on the pressing changes and greater effect on programmatic ecosystem. The programmatic advertising promises — better targeting, greater reach, real-time optimization that has never been bigger.The ability programmatic has given the industry over the past five years, to precisely target consumers with the right message at the right time, has become the cornerstone of digital marketing today. 2017 was a year filled with impassioned debate, presenting new considerations and challenges for marketers, but giving more opportunities for better ad standards.thinkLA Programmatic Summit 2014 Seph Zdarko of Quantcast Presentation Slides. ... I'm sure all of you are familiar with the basic marketing funnel Consumers move down the funnel through A, C, P & P to the eventual measured conversion event You can simplify this funnel even further by separating it into two phases, ...The Programmatic Summit That Tops All The Others Programmatic Pioneers is the only summit bringing together 300+ programmatic marketing & media executives from Asia’s leading advertisers. You’ll get action-packed stories, disruptive strategies, strategic conversations, and connections with top minds at Asia’s most successful brands, agencies and publishers. The Programmatic Marketing Summit for Healthcare and Life Sciences is designed for advertising, marketing, digital, and branding professionals from health systems, pharmaceutical companies, insurance providers, drug manufacturers, pharmacies, publishers, and agencies to gather and discuss common challenges in the implementation of digital ...The Programmatic Pioneers Summit 2022 is the leading European event for marketers who want to transform their programmatic strategies. Save 10% on your ticket with discount code: 22DAN10 when booking online!Programmatic ads CPM is usually believed to cost somewhere between $0.50 and $2. Certainly, programmatic CPM is far cheaper than other platforms, such as social media networks where CPM can go as high as an average $6-$7. In fact, the cost of programmatic advertising depends on multiple factors and parameters.Sep 01, 2020 · The only programmatic conference dedicated to tackling the industry’s most pressing challenges, where you will learn from 200+ leading European brands to build a winning programmatic strategy. Shape the future of your industry by joining the full programmatic ecosystem, including all the top brands, agencies, publishers and technology companies. Programmatic advertising is the automated process of purchasing and selling online ads. The buying and selling of ad space happens in real-time through an automated system called a Demand Side Platform (DPS). This method gives advertisers the ability to place ads across multiple channels with little human interaction.Unformatted text preview: Programmatic Guaranteed for Publishers Version: 2.0 October 2019 / Programmatic Guaranteed for Publishers Version: 2.0 October 2019 Table of contents Why Programmatic Guaranteed? 3 Negotiation overview 5 Quick-sta links 5 Creative hosting 6 Manage creative formats 7 Negotiate and nalize 8 Buyer experience for Authorized Buyers 9 Withdraw a request for acceptance 14 ...About: One of Europe's top marketing events will bring its B2B Marketing Expo to California in 2022, expected to offer over 200 sessions, industry awards, and keynotes from top speakers from the American Marketing Association, EMRG, and others. The Gathering Marketing Summit — #TheGatheringSummit. When: April 20-22, 2022.The Programmatic Pioneers Summit returns as the advertising industry's most comprehensive Programmatic Marketing event Europe and APAC. Bringing together the entire ecosystem - from Brands to ...Digiday Programmatic Marketing Summitは、サードパーティ・クッキーの終焉を始めとしたプログラマティックマーケティングのガイドラインを議論するためのプラットフォームを提供しています。. 日々変化を続けるマーケティングテクノロジーに対応するため、専門 ...Momentum's Virtual Event has been designed to achieve every single conference objective - minus the impossible, the handshake. Designed on the latest technological platforms, and seamlessly integrated with Momentum's best in class infrastructure, attending a Momentum Virtual Event will be the next best thing to sitting in the conference ...Digiday's 2021 Programmatic Marketing Summit: The Cookieless Future, Tactics to Strategy, & The Great Resignation By Steven Poss Read more November 22, 2021 Cognitiv's Jana Jakovljevic named to Adweek's 2021 Young Influentials List By Cognitiv Team Read more November 15, 2021 Three Takeaways from Programmatic I/O 2021 By Ray Gilbert Read moreThe Programmatic Pioneers Summit is taking place on the 24th - 25th of May, 2016 at Hilton Canary Wharf in London and will be THE meeting place for Europe's most senior level event dedicated to all aspects of the rapidly developing programmatic marketing ecosystem. Featuring 150+ attendees and over 40 Heads of Digital from Europe's largest advertisers, retailers and CPG companies, the ...The impact of looming regulation and privacy trends. In 12 editions over the last eight years, MediaPost's Data and Programmatic Insider Summit has tracked the proliferation of data-driven and ...Digiday Programmatic Marketing Summitは、サードパーティ・クッキーの終焉を始めとしたプログラマティックマーケティングのガイドラインを議論するためのプラットフォームを提供しています。 . August 21 - 24, 2022, Lake Tahoe Data & Programmatic Insider Summit August 24 - 27, 2022, Lake Tahoe EIS Awards October 4, 2022, NYC OMMA Awards October 4, 2022, NYC Brand Insider Summit D2C .Digital Summit In-Person Events are Back in 2022! Denver June 27-28. Portland July 12-13. Atlanta July 19-20. Washington August 3-4. New York City August 9-10. Minneapolis August 18-19.Nov 2016 - Oct 20182 years. New Delhi Area, India. First sales person in India to sell a Programmatic Guaranteed deal across platforms (Audio (Gaana), display & Video). Individually scaled TIL Programmatic Direct business to a $2 Mn within first year. On boarded leading audio platforms like Triton, Adswizz & Appnexus etc for Programmatic Audio ...Digiday Programmatic Marketing Summit - Bidtellect Who's Here? Meet the team. And come say hi! LON OTREMBA CEO [email protected] LinkedIn TERAH BOCCHI SVP of Sales [email protected] LinkedIn JOHN SZUMOWSKI Director of Sales [email protected] LinkedIn MANI DAVARI Director of Sales [email protected] LinkedIn Don't MissProgrammatic Summit, the region's leading programmatic advertising conference, ... Australian Marketing Conferences and Events - October 2019; Marketing Events - May 2021 + Google Calendar + Add to iCalendar. Details Date: March 7, 2019 Time: 8:00 am - 5:30 pm Cost:Programmatic ad campaigns will yield maximum conversions as they are visible on consumers' online display space when necessary. By adapting to this emerging ad tech trend, companies can deliver long-term scalability by combining data precision and transparency. Let's break down this emerging ad tech trend to get a better understanding of ...AGENDA - ALL TIMES ARE IN EASTERN TIME. Day One - June 29, 2022. Day Two - June 30, 2022. Speakers will be available for Q&A and further dialogue within their respective 'Meet The Speaker' Break Out Roundtables: A safe space to talk candidly through your challenges, new tools/tactics. Dedicated VIDEO Q&A time, not only with the speaker ...Over 100 virtual and in-person events for marketing, media, and ad industry included. Learn about programmatic trends, digital subscriptions, privacy consent, email marketing ... Digiday Programmatic Marketing Summit: Palm Springs, CA: Media: May 5-26: INMA World Congress: Virtual Event: News Media: May 11-12: MediaPost D2C Brand Insider Summit ...Digiday Programmatic Marketing Summitは、サードパーティ・クッキーの終焉を始めとしたプログラマティックマーケティングのガイドラインを議論するためのプラットフォームを提供しています。. 日々変化を続けるマーケティングテクノロジーに対応するため、専門 ...The Next Era of Automation Join IAB and thinkLA for our Third Annual Programmatic Summit on Nov. 14, where experts across the digital media ecosystem convene to discuss the future of programmatic within their organizations. More than 400 brand marketers, media buyers, online publishers, ad networks, ad exchanges, and other solution providers participate in candid … ContinuedHealthcare Ad-Tech & Programmatic Strategy Summit Targeting and retaining a specific consumer base is essential to the continued strength of a brand or product. While marketers and consumers have shifted toward digital utilization, the healthcare industry has yet to adapt. Programmatic advertising is one tool other consumer-focused industries use to…The Next Era of Automation Join IAB and thinkLA for our Third Annual Programmatic Summit on Nov. 14, where experts across the digital media ecosystem convene to discuss the future of programmatic within their organizations. More than 400 brand marketers, media buyers, online publishers, ad networks, ad exchanges, and other solution providers participate in candid … ContinuedJoin us as we walk through how programmatic is being impacted by the new normal. Programmatic TV Buys and Beyond -- What the Future of Programmatic Looks Like. With buzzwords like "banner blindness" and "cord cutting" in the back of advertisers' minds over the last decade, the industry movement in adapting programmatic buying technologies to the way consumers use media today has ...Bennett Rosenblatt Performance Marketing Strategy Lead - Uber, UberEats, Postmates New York, New York, United States 500+ connectionsGlobal Digital Marketing Summit (GDMS) is a premier series of digital marketing conferences. It designs a significant platform for digital marketers, strategists, entrepreneurs, c-level executives, marketing specialists to meet, share insights, explore new markeing techniques, and collaborate to achieve business betterment digitally.Director Eastern Sales - [email protected] Nov 1999 - Jun 20008 months. New York, NY. Managed office of 22 salespeople and support staff coordinating their sales efforts across @Home's Narrowband, Broadband, Free ISP and Digital Marketing services groups on the East Coast, Midwest and Detroit Markets. Worked with my team to craft and close ...The Programmatic Pioneers Summit is Europe's most senior level event dedicated to all aspects of the rapidly developing programmatic marketing ecosystem. Featuring 150+ attendees and over 40 Heads of Digital from Europe's largest advertisers, retailers and CPG companies, the event is a one stop shop for brands looking to further their ...thinkLA Programmatic Summit 2014 Peter Crofut of Google Presentation Slides. ... What's Next: Programmatic Marketing Ogilvy Consulting. Mobile Engagement Stream:20. Digital Strategy Lecture 8 Neil Kelley. Invizua - TruEffect's TruConnect - 9 June 2010 MeasureMatch. Digital Advertising Trends—Programmatic, Big Data, Native, Viewability ...The Digital Summit Philadelphia conference agenda features 40+ game-changing & tactical sessions in Content, Social, ABM, SEO, Lead Gen, Web Ops and more! ... Content Marketing; Programmatic; SEO & Search; Website; August 26; 11:00am - 11:30am; Stage 3; View Full Description. 11:45am - 12:15pm.Feb 23, 2022 · Programmatic Summit Sydney 2022: Useful Resources. On February 23, 2022 Research & Resources. We are excited to be part of the Programmatic Summit 2022 in Sydney and wanted to share with you some resources that we think are useful in pertaining to the content from the day. Happy reading! AGENDA - ALL TIMES ARE IN EASTERN TIME. Day One - June 29, 2022. Day Two - June 30, 2022. Speakers will be available for Q&A and further dialogue within their respective 'Meet The Speaker' Break Out Roundtables: A safe space to talk candidly through your challenges, new tools/tactics. Dedicated VIDEO Q&A time, not only with the speaker ...Join Europe's leading advertisers at the Programmatic Pioneers Summit 2022 and transform your programmatic marketing strategy. With 500+ attendees made up of the full programmatic ecosystem, the...Digiday Programmatic Marketing Summit May 2022 May 4-6, 2022 | Palm Springs, CA Entry-level Pass $3,595 • Access to three days of key insights and honest discussion • Three one-on-one 8-Minute...Programmatic ads CPM is usually believed to cost somewhere between $0.50 and $2. Certainly, programmatic CPM is far cheaper than other platforms, such as social media networks where CPM can go as high as an average $6-$7. In fact, the cost of programmatic advertising depends on multiple factors and parameters.The Programmatic Pioneers Summit is taking place on the 24th - 25th of May, 2016 at Hilton Canary Wharf in London and will be THE meeting place for Europe's most senior level event dedicated to all aspects of the rapidly developing programmatic marketing ecosystem. Featuring 150+ attendees and over 40 Heads of Digital from Europe's largest advertisers, retailers and CPG companies, the ...Digiday Programmatic Marketing Summit May 2022 May 4-6, 2022 | Palm Springs, CA Entry-level Pass $3,595 • Access to three days of key insights and honest discussion • Three one-on-one 8-Minute...At the Digiday Programmatic Marketing Summit, we'll bring together hundreds of senior leaders from top agencies and brands for a candid discussion on where they're investing across platforms and the tools they're using to do it more efficiently. Join us at this unique event for three days of new connections and smart, honest insight. Merkle is excited to be attending the Digiday Programmatic Marketing Summit LIVE on June 10-12. Senior leaders from top agencies and brands will come together online for a candid discussion on where they're investing across platforms and the tools they're using to do it more efficiently. To find out how Merkle can support your programmatic and ...Producers & Procurers iQ recent invitation-only event for marketing procurers, held in Edinburgh, was the ideal opportunity to talk about the real questions you should be asking your agency and why. ... The summit covered a wide range of industry issues including programmatic & agency owned inventory media and why advertisers are often steered ...Data & Programmatic Insider Summit August 24 - 27, 2022, Lake Tahoe EIS Awards October 4, 2022, NYC. OMMA Awards ... He is a long-time business journalist who has covered marketing, media and ...The Digital Summit Philadelphia conference agenda features 40+ game-changing & tactical sessions in Content, Social, ABM, SEO, Lead Gen, Web Ops and more! ... Content Marketing; Programmatic; SEO & Search; Website; August 26; 11:00am - 11:30am; Stage 3; View Full Description. 11:45am - 12:15pm.Nov 2016 - Oct 20182 years. New Delhi Area, India. First sales person in India to sell a Programmatic Guaranteed deal across platforms (Audio (Gaana), display & Video). Individually scaled TIL Programmatic Direct business to a $2 Mn within first year. On boarded leading audio platforms like Triton, Adswizz & Appnexus etc for Programmatic Audio ...DoubleVerify Returns to Digiday Programmatic Marketing Summit. May 19, 2021. Webinar. ... Steve Mougis, SVP of Programmatic Sales, DoubleVerify Sarah Koch, VP Group Director, Precision, GroupeConnect . Reach out to [email protected] to connect with us. Blog Jun 06, 2022Explore the expert speaker lineup for Programmatic Pioneers Summit now. Toggle navigation. Agenda Download Agenda; Day One - 24th May 2022; Day Two - 25th May 2022 ... of Cadreon DACH 2015 to 2016, Managing Director & Co-Founder of Echte Liebe - Programmatic Marketing Agency in 2014 (one of the first fully programmatic agencies in Europe ...e-mail marketing, SMS marketing, campaign setup, strategy making, Media planing Account management, Campaign Management, customer acquisition, relationship management, sales strategies and many more. ... We are happy to welcome Xapads Media on board as our Innovation Partner for the upcoming Pitch CMO Summit Delhi 2022 on the 29th June at The ...May 31, 2019 Channel Havas Media InSites Shortly after Memorial Day, Digiday hosted their Programmatic Summit in Austin, Texas. There programmatic folks from agencies, consultancies and brands met to discuss trends and advancements in programmatic, where the industry is going and what issues still exist.The Digital Marketing for Financial Services Summit is the largest gathering of Financial Marketers in North America. It's designed to help you convert your digital channels into profit! We run ...We will explore: Tracking consumers in a post-cookie world Measurement and attribution models in omnichannel efforts Emerging programmatic opportunities on and offline Post-pandemic media mapping The impact of looming regulation and privacy trends In 12 editions over the last eight years, MediaPost's Data and Programmatic Insider Summit has ...MediaPost's Data & Programmatic Insider Summit explores how marketers are using these tools to target not only audiences but business outcomes. Data is not only fueling ad buys, but tying a range ...Oct 07, 2021 · Programmatic Pioneers Summit Asia 2022 Blog Adapting to new consumer behaviour with Jonathan Wan, Director of Customer Experience, Data Analytics and Marketing at Japan Airlines 11/26/2021 Programmatic , Programmatic for Pharma, Programmatic Marketing, Marketing for Pharma, Precision Data, Precision Data for Pharma, Marketing for Pharma, Digital Marketing, Digital Marketing for Pharma, Omnichannel Marketing, Digital AdvertisingDigiday Programmatic Marketing Summit May 2022 May 4-6, 2022 | Palm Springs, CA Entry-level Pass $3,595 • Access to three days of key insights and honest discussion • Three one-on-one 8-Minute...Programmatic SEO can be extremely helpful because you're creating one page type with common building blocks of copy that can be reused for different pages, which allows you to quickly scale your content production. In this session, you'll learn about what programmatic SEO is and how you can start using it in your organization.About: One of Europe's top marketing events will bring its B2B Marketing Expo to California in 2022, expected to offer over 200 sessions, industry awards, and keynotes from top speakers from the American Marketing Association, EMRG, and others. The Gathering Marketing Summit — #TheGatheringSummit. When: April 20-22, 2022.Next week at Programmatic Pioneers Summit, don't miss Captify®'s Steve Pereira and leaders from Warner Bros. Discovery, ITV and Media.Monks as they… Liked by Holly Terry Hello my lovely LinkedIn network, Are you attending the Cannes Lions International Festival of Creativity next month?What started as a niche gathering of programmatic innovators in 2016, Programmatic Pioneers Summit is now the most important meeting in the European calendar. Content Built By Brands, For Brands We're not a tradeshow or a vendor-led seminar. Our agenda is 100% focused on your biggest challenges and opportunities.Programmatic Pioneers Summit is the leading European event for marketers who want to transform their programmatic strategies. Whether in-house or outsourced, PPS brings together the entire ecosystem: the Brands, Agencies, Publishers and Tech companies who are challenging convention and shaping the future of programmatic marketing.May 21, 2019 · The Programmatic Pioneers Summit is the leading European event for marketers who want to transform their programmatic strategies. Whether in-house or outsourced, PPS brings together the entire ecosystem including the leading Brands, Agencies, Publishers and Tech companies who are challenging convention and shaping the future of programmatic marketing. Programmatic advertising refers to the process of software-driven technology that enables real-time buying and selling of ads via an automated bidding system. In other words, your ad will compete with others targeting your specified audience, all via a clever and efficient system.Programmatic advertising is the automated process of purchasing and selling online ads. The buying and selling of ad space happens in real-time through an automated system called a Demand Side Platform (DPS). This method gives advertisers the ability to place ads across multiple channels with little human interaction.The Supervisor will possess the technical skills to flawlessly execute high-profile programmatic campaigns, employ best practices, and as the direct supervisor of junior-level programmatic buyers provide constructive critiques about campaign design in order to exceed client objectives. The Supervisor owns planning activities for complex or ...Digiday Programmatic Marketing Summit LIVE. Digiday Programmatic Marketing Summit LIVE - PubMatic is proud to be a sponsor of Digiday Programmatic Marketing Summit LIVE. The summit brings together hundreds of senior leaders from top agencies and brands virtually for a candid discussion on where they're investing across platforms and the tools they're using to do it more efficiently.Join our session, "Demand More from OTT in 2021" taking place on November 17th at 1:00 PM ET, to hear from ... The ability programmatic has given the industry over the past five years, to precisely target consumers with the right message at the right time, has become the cornerstone of digital marketing today. 2017 was a year filled with impassioned debate, presenting new considerations and challenges for marketers, but giving more opportunities for better ad standards.The Programmatic Pioneers Summit is the leading European event for marketers who want to transform their programmatic strategies. Whether in-house or outsourced, PPS brings together the entire ecosystem including the leading Brands, Agencies, Publishers and Tech companies who are challenging convention and shaping the future of programmatic marketing.The impact of looming regulation and privacy trends. In 12 editions over the last eight years, MediaPost's Data and Programmatic Insider Summit has tracked the proliferation of data-driven and ... 10l_1ttl